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GEAR INSPIRED BY THE OCEAN

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WHAT WE STAND FOR

Behind The Brand

  • FOR THE OCEAN

    We donate $5 CAD to ocean cleanup with every item sold. It's at the core of what we do. It's why we started Shorelines.

  • MADE TO ORDER, NOT TO WASTE

    We only make what we sell. Always intentional, never excessive.

  • ROOTED IN CANADA

    Designed, tested and finished right here. Every piece is embroidered, printed, and shipped from Canada. We're working to bring even more of the process home.

  • TESTED TO BE LOVED

    We wear it, test it, and rework it all here in Canada. So you can get the gear that fits your life.

  • MAKE IT RIGHT POLICY

    If it's not right, we'll fix it. No fuss, no guilt, just the gear your proud to wear.

  • PROGRESS NOT PERFECTION

    We're on a mission to bring it all home. Some elements come from abroad, but we're working towards 100% Canadian production. Thanks for your patience while we get there.

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