OUR DNA

Canadian Apparel For Ocean Lovers

Every piece is inspired and designed with a love for the coast and a mission to protect it.

Protect What We Love

We don't just make apparel. we give back. Every item sold helps remove plastic from the ocean. It's the reason we started!

Designed For Comfort

Laid-back, easy and made to move. We test and wear every piece ourselves so we know it works in all the right ways. Made to be worn and loved.

Made To Layer

Our collection is built to work together, piece by piece, season after season. Layer it. Live in it. Make it yours.

FIND SOMETHING YOU'LL LOVE